FakeBake.
A global leader in self-tanning products.
Services.
- eCommerce Design
- Art Direction
- Strategy
- Positioning
- UX Design
- UI Design
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A bold ecommerce experience designed to stand out and sell.
High-energy ecommerce experience designed for conversion and scale.
Fake Bake needed a website that matched their brand energy. Their products are bold and confident, but the digital experience needed clearer structure and stronger conversion focus.
The challenge was to balance playful visuals with usability, ensuring the site remained easy to shop while expressing personality.
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